2014 NETEXPLO Award Winner

See also

Consumers as market researchers

Clic and Walk is a digital platform that you can access from a Smartphone, which commercial data for companies collects on the ground through the consumers themselves. “Clicwalkers” sign up to the platform and are asked to pass on information in real time. They can be asked at any time to respond to a request from a brand, label or institution. They accept a specific assignment that they can easily carry out with their mobile and then they are paid for their work.


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